Here’s the truth most video business owners miss:

It’s not enough to just deliver high-quality footage or eye-catching edits for your clients.

If you really want to make an impact—and keep clients coming back on retainer—you’ve got to help them get actual results from the content you create.

I know, easier said than done, right?

Luckily, there’s a proven approach you can start using today that’ll not only impress your clients but also generate leads and revenue for their business.

I just uploaded a video breaking down a killer video strategy you can use to create content that does more than just look good.

This strategy is perfect for clients like coaches, influencers, or any business trying to get more leads and clients through social media.

In the video, I cover:

1. How to align video content with your client's business goals – You’ll learn how to structure videos that are tailored to drive real results like leads and sales.
2. How to use micro-content strategically – I walk you through creating short-form content (like Reels or YouTube Shorts) that drives traffic and engagement month after month.
3. Building a complete funnel – Learn how to send traffic from your videos to lead capture pages, turning viewers into paying clients for your customers.
4. How to optimize video performance – Whether it’s organic or paid, I’ll show you how to make sure the content you create for your clients is working as hard as it should.

The best part? These strategies work for any client—from online coaches to local businesses. It’s all about creating content that fits into a larger system designed to generate consistent leads and results.

👉 Check out the video here to learn how to implement this system for your own clients.

Stop just handing over pretty footage.

Start delivering results—and watch your clients keep coming back for more.

Best,
Eric